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FLORIDA POLITICS 2021    

While the 2020 elections are in the rearview mirror, there are a number of elements that will spill into 2021 elections and beyond - specifically, the ways campaigns reach voters.

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Fundraising, in-person candidate events, and advertising are still being impacted by the pandemic. But now, more than ever, it's important to adjust messaging that reflects the evolving political landscape.

Access your free infographic to learn about advertising's role in the Florida political cycle and see why TV advertising may be the most influential tool available to reach candidates. 


Please reach out if you have any questions or would like to meet with one of our political advertising experts.

We'd be happy to connect with you. 


Wed. Sep. 23
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2pm ET, 11am PT

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Jon Snow
CEO, Night's Watch

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SVP, Services
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Tips for Auto Dealers

Discover how to make your dealership stay top-of-mind with your target audience.

Tips for Auto Dealers

Discover how to make your dealership stay top-of-mind with your target audience.

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EVERGREEN STRATEGIES THAT WORK

After digging into the data, three clear advertising trends emerged amongst winning candidates.1 

  • EF_Thumbnail_clock-icon-blue.png

    LAUNCHING CAMPAIGNS SOONER

    Winners' ad campaigns were 22% longer than losers' campaigns. 
  • EF_Thumbnail_tv-icon-blue.png

    RUNNING ADS THROUGHOUT THE DAY

    Winners focused less on traditional primetime and advertised throughout all dayparts.
  • EF_Thumbnail_geotargeting-icon-blue.png

    BUYING MORE NETWORKS

    Winners advertised across 10% more networks and distributed their budgets more evenly across all networks.  

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If you need anything else please reach out:

Anthony Jingoli
Director, Automotive Sales
[email protected]

Scott Spiers
Manager, Automotive Sales
[email protected]

Ben Barbor
Manager, Automotive Sales
[email protected]


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Tips for Auto Advertisers

Discover how to make your dealership stay top-of-mind with your target audience.

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